One of the most well-known body & hair care brands in the Indian Market, Misty Gold looked to scale its brand in India with the help of an E-commerce site. We worked closely with the brand to design & develop it from the ground up. Need to build a Brand-Named Misty Gold.
Web and Mobile App based
ASP.net MVC, EF, SP, MSSQL, WINDOWS SERVER
Using an agile development process, MICROHIND Team took the app from concept to production in just 2 months. Beginning with the design and front-end, once Client were happy that it met their requirements for style, simplicity, and functionality, MICROHIND Team moved on to create store connectivity. In month 2, the file upload process was completed, and the admin section designed. In mid phase saw the products added before the custom developed software was tested and debugged ready for launch.
We built a custom E-commerce solution instead of using off-the-shelf solutions so that it would integrate with existing 3rd party software being used in the back-office for order fulfilment, supply chain management, inventory management and digital marketing campaigns (to name just a few).
Our Contribution: The marketing department needed to be able to create campaigns and give incentives to their customers to generate a buzz. To help them with this we built a Promo/Coupon codes system that allows them to create custom codes that provide discounts based on several options (total price, percentage, expiry dates, etc.)
Mobile Responsive Design: With a vast majority of traffic seen to be mobile devices these days, it was imperative to build an experience that is a pleasure to use on the small screen. For this reason, we designed the application from the ground-up for mobile devices and extrapolated it for the bigger screens.